Videos
Meet the winners!
NEW: 30 social media case-studies from India including winners of CaseChallenge 2
TNS recently announced its findings for Digital Life. The study is based on in-depth interviews with over 72,000 people in 60 countries. The study scopes out consumer attitudes across the markets and the consumer behaviour online. Key Findings: a global
‘The Social Break-up’ is 8th of the research series by ExactTarget. The findings are based on the U.S. market however can be implied even to the Indian market. The methodology used for the research is focus groups and online surveys.
With social media becoming mainstream, there is even a greater need among stakeholders to come together and discuss the latest trends and learn from each other’s experiences. One such initiative is the Social Media Club, Delhi. SMC Club is organising its monthly meet-up today. In today’s session, some of us from IndiaSocial will be sharing thoughts about the genesis of IndiaSocial.
In a recent development, Facebook introduced a new feature called ‘Sponsored Stories’ which will allow companies to take user generated content and turn it into an advertisement for its products.In a world where word of mouth and recommendations from trusted sources still score over advertising, Facebook Sponsored Stories seem like a logical way of introducing another revenue channel within Facebook.
Interview with Sameer Agarwal, Chief Marketing Officer at RockeTalk
NOTE: The audio/visual synchronisation is slightly off initially in the video, but gets corrected later on.
Gautam Ghosh, Product Evangelist and India Marketing Lead at BraveNewTalent giving his presentation at the Learning Session: Social Recruiting, at the IndiaSocial Summit 2012.
Carlton D’Silva, Chief Creative Officer, Hungama Digital
Gitanjali Sriram, Founder & Managing Partner, Naked Communications India
Tripti Lochan, CEO, VMLQais, Singapore
Subhamoy Das, Associate Vice President — Communications, Deloitte giving his presentation at the Learning Session: Power of Stories in Brand Building, at the IndiaSocial Summit 2012.