Category: Events

Indian markets breaking new grounds: Pitch CMO summit 2011

Indian markets breaking new grounds: Pitch CMO summit 2011

Exchange4media organised the last lap of their three city event called the Pitch CMO Summit 2011, at New Delhi on 25 November, 2011. The agenda of the summit was how the Indian markets are evolving in respect to change in consumer behaviour. Anurag Batra, Chairman, exchange4media, gave the opening remarks and launched Pitchonnet.com, which is an online version

A larger social media community doesn’t equate consumer engagement – Nielsen Consumer 360 India

A larger social media community doesn’t equate consumer engagement – Nielsen Consumer 360 India

Nielsen organised its annual Nielsen Consumer 360 conference on 15 November, 2011 at New Delhi. This year the event focused on the following broad points – How Neuro science is helping brands understand the consumer behaviour and help them leverage their brand presence and acceptance The Indian consumer’s instincts The changing rule of shopper marketing The

New Trends in Brand Engagement: @MaheshMurthy at The Paul Writer Conference #CMO2011

New Trends in Brand Engagement: @MaheshMurthy at The Paul Writer Conference #CMO2011

Paul Writer, a peer-to-peer community for marketers organised the The Paul Writer Futurist CMO Conference last week. Digital and social media featured prominently in discussions on the latest marketing trends. Day 1 featured a session by Mahesh Murthy, Founder, Pinstorm and Managing Partner, Seedfund who delivered a talk on ‘How the rules of brand engagement

Event Listing: BlogWorld & New Media Expo on May 25-26, 2011

Event Listing: BlogWorld & New Media Expo on May 25-26, 2011

Event: BlogWorld & New Media Expo Venue: Jacob Javits Convention Center, New York, USA Date: May 25-26, 2011 BlogWorld & New Media Expo focuses on content creation, curation and distribution to reach a large audience and also how one can use content well to monetize. This is a paid event

Shashi Tharoor on ‘The Reach & Impact of Social Media’ – Keynote at NASSCOM Social Media Summit

Shashi Tharoor on ‘The Reach & Impact of Social Media’ – Keynote at NASSCOM Social Media Summit

One of the key areas impacted by the emergence of social media has been that of politics and governance. We have done several posts in the past on Government 2.0 to capture how local governments to administrative bodies, from Delhi Traffic Police to Ministry of External Affairs, Census to Planning Commission, all have started looking

India@100 million internet users – Keynote by Rajan Anandan, Google India

India@100 million internet users – Keynote by Rajan Anandan, Google India

Google India‘s Managing Director – Rajan Anandan gave a keynote speech at NASSCOM Social Media Summit in Delhi on 29th April, 2011. He had also used the same deck – India@100 during his keynote on 27th April at the ad:tech, New Delhi. The audience reactions were fairly varied – some found the data points to

Day 1 ad:tech New Delhi: Digital natives of brands and agencies in India unite

Day 1 ad:tech New Delhi: Digital natives of brands and agencies in India unite

The first edition of ad:tech India has been a much awaited event on the calendar. A 15 yr old brand ad:tech is a global digital marketing event that provides insights to media, marketing and technology professionals on the changing digital world. The first edition produced by dmg:events in partnership with NetworkPlay in India started with a bang on wednesday, 27th April at the Leela Kempinski, New Delhi

Event Listing: Innotribe Mumbai – Mobile Payments : Connecting the unbanked on June 1-2, 2011

Event Listing: Innotribe Mumbai – Mobile Payments : Connecting the unbanked on June 1-2, 2011

Event: Innotribe Mumbai – Mobile Payments: Connecting the unbanked Venue: Grand Hyatt Mumbai, Santacruz (East) Date: June 1-2, 2011 Innotribe Mumbai will examine the dynamics between banked and unbanked communities. Participants to range from global banks, carriers and mobile device vendors, platform and service providers to local and international entrepreneurs. Also part of the agenda

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