Post Tagged with: "brands"
Case Study: Ford Figo Discover Smart Drive
India Social Case Challenge- edition 2 Category: Best Short-term campaign Title: Ford Figo Discover Smart Drive Share a little about your organisation/ brand Established in 1995, Ford India is a wholly owned subsidiary of Ford Motor Company, a global automotive industry leader. Ford India manufactures and distributes automobiles and engines made at its integrated manufacturing facilities at
Case Study: Nimbooz – Curtailing the HFB virus hoax rumour
India Social Case Challenge- edition 2 Category: Best Short-term campaign Title: Nimbooz – Curtailing the HFB virus hoax rumour Share a little about your organisation/brand PepsiCo offers a portfolio of billion-dollar food and beverage brands, including 19 different product lines. Its main businesses – Frito-Lay, Quaker, Pepsi-Cola, Tropicana and Gatorade – also make hundreds of other nourishing,
Case Study: Making Skoda Social Friendly
India Social Case Challenge- edition 2 Category: Best Strategic programme Title: Making Skoda Social Friendly Share a little about your organisation/ brand Skoda Auto India entered the Indian market in 2001. It is one of the brands under the Volkswagwen umbrella along with Audi and SEAT. Skoda currently has the Skoda Laura, Skoda Superb, Skoda Fabia and
Case Study: Indian Panga League for Virgin Mobile India
India Social Case Challenge- edition 2 Category: Best use of a channel/platform Title: Indian Panga League for Virgin Mobile India Share a little about your organisation/ brand ‘Virgin Mobile‘ branded services are being offered to the Indian consumers by Tata Teleservices through a brand franchise with Virgin Mobile. Virgin Mobile India will provide Tata Teleservices with experience
Case Study: adidas cricket
India Social Case Challenge- edition 2 Category: Best Strategic programme Title: adidas cricket Share a little about your organisation/ brand Isobar is a communications agency network, made up of a committed and diverse group of over 2,200 people in 32 markets. We’ve brought together the finest pioneers with traditional marketing talent. This combination is reflected in what
A larger social media community doesn’t equate consumer engagement – Nielsen Consumer 360 India
Nielsen organised its annual Nielsen Consumer 360 conference on 15 November, 2011 at New Delhi. This year the event focused on the following broad points – How Neuro science is helping brands understand the consumer behaviour and help them leverage their brand presence and acceptance The Indian consumer’s instincts The changing rule of shopper marketing The
Case Study: Driving Ford- Present to Future
IndiaSocial Case Challenge – edition 2 Category: Best Strategic programme Title: Driving Ford- Present to Future Share a little about your organisation/ brand Ford India Private Limited is a wholly owned subsidiary of the Ford Motor Company in India. Ford India Private Limited’s head quarters are located in Chengalpattu, Chennai, Tamil Nadu. It currently is the 6th
10 Ways to feature on the News Feed on Facebook- Report by Buddy Media
The Buddy Media platform, which provides brands with tools to effectively manage their Facebook page and fans, has released a White Paper on strategies that Brands can employ to increase audience engagement on ‘News Feed’. According to a comScore Report, a Facebook member spends maximum time on the ‘News Feed’ section i.e. 27% in a
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