Tag Archives: Buddy Media

Study: Which Twitter tools do brands use?

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Do brands use Twitter‘s website to post tweets, or official Twitter clients, or third-party tools? Do large companies use one social media management system, or do they rely on different tools? Which of these third-party tools are most popular? These [ ... ]

Report: Strategies for effective tweeting – a Buddy Media study

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Twitter sees about 340 million Tweets a day. A Buddy media report, entitled ‘Strategies for Effective Tweeting: A Statistical Review‘ tries to make sense of the staggering amount of information being exchanged, and presents a set of best practices for brands, so [ ... ]

Salesforce to acquire Buddy Media

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Enterprise cloud computing company Salesforce.com is in talks to acquire marketing solutions provider Buddy Media, striking a deal of around $800 million. Salesforce also recently acquired Radian6, the social media management tool and customer engagement platform. Together, these acquisitions could be [ ... ]

Facebook Posts with 80 characters or less get higher engagement – Buddy Media Report

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A data report by Buddy Media suggests strategy to employ to use Facebook wall posts effectively. These suggestions are based on study conducted on Buddy Media’s partners. Most of the brands have Facebook fan pages and are actively participating in [ ... ]