Tag Archives: digital marketing

Tablets overtake smartphones in website visits

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Microsoft’s unveiling of their newest offering, a tablet computer called Surface, introduces another entrant to the tablet wars. Every tech company worth its salt has its own tablet in the market; from the most prolific - Apple’s iPad, to the BlackBerry Playbook and the Samsung [ ... ]

Seven lesser-known resources for Facebook marketing

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When it comes to Facebook marketing, there is no dearth of advice and helpful tips –  everyone has an opinion on what works and what doesn’t. Studies are conducted, data is analysed and conclusions drawn – which vary for different [ ... ]

Shoppers Stop engages customers with #sstweetstore

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Retail chain Shoppers Stop, with their tagline ‘Start Something New’ have embraced social media enthusiastically, and have come up with a variety of ways to attract and engage  with customers via digital. Earlier this week, they held a Twitter contest [ ... ]