Tag Archives: Social Media Marketing

Twitter re-launches its business website with tools and tips for advertisers

by
POST A COMMENT
business-twitter-logo

As the new financial year begins, it’s a new beginning for business.twitter.com as well. Redesigned as the go-to resource for everything that brands and businesses that are seeking from Twitter, the website attempts to answer all questions that marketers have about the platform. [ ... ]

Interview with Simeran Bhasin, Marketing Head, Fastrack

by
2
fastrack_logo

Fastrack was one of the first Indian brands to embrace social media. Well-known on Facebook and on Twitter for their irreverent and engaging style, they have been on Facebook since 2008, when Orkut was the rage, and Facebook had not [ ... ]

Interview with Sharmili Rajput, Marketing Director, Oriflame India

by
POST A COMMENT
Oriflame_logo

Next in our series of marketer interviews, we got inputs from Sharmili Rajput, Marketing Head at Oriflame India, on Oriflame India’s social media programme and the social media space in general, and how Oriflame connects with Indian women. What is [ ... ]

Facebook announces Global Pages – but what does this mean for India?

by
4
facebook-pages-icon

Yesterday, Facebook announced Global Pages – a new structure for pages that will make the best and most suitable version of a brand’s page available to its fans and customers. Users will automatically be re-directed, based on their location, to [ ... ]

What are some Pinterest analytics tools for brands?

by
1
curalate-haystack

Pinterest was the fastest site ever to break through the 10 million unique visitor mark, according to data from comScore. It crossed Twitter, Bing, StumbleUpon and Google as a source of referral traffic, and in August opened up the platform [ ... ]

40% of the world’s top brands are on Instagram

by
1

Is Instagram the new Pinterest? Even though Facebook and Twitter are the two pillars of social media marketing, every now and then, an interesting social network emerges that provides new ways to share content, and captures the fancy of the [ ... ]

Facebook adds enhanced post targeting feature to brand pages

by
POST A COMMENT

Facebook is adding enhanced options for post-targeting on brand pages – page administrators will soon be able to create posts aimed at specific audience segments, segregated by gender, age, education, and several other categorisations. The feature is available to a [ ... ]