India Social: Social Media Community, Social Media Case studies, Digital News

Mobile money can be quite a game changer in the banking sector, mobile marketing and utility payment services. It is connecting the common man with banks. India has 600 million mobile subscribers and 46% of these mobile users don’t have a bank account. PC penetration as we all know is quite low in India.

In my last post I had reviewed the case studies submitted by Not-for-profit organizations; this post does a recap of the telecom & mobile sector. I am sharing two extremely insightful case studies submitted by TATA DOCOMO & Nokia -