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NEW: 30 social media case-studies from India including winners of CaseChallenge 2
‘The Social Break-up’ is 8th of the research series by ExactTarget. The findings are based on the U.S. market however can be implied even to the Indian market. The methodology used for the research is focus groups and online surveys.
IndiaSocial Case Challenge – edition 2 Category: Best Use of a platform Title: Hippo Plan T Share a little about your organisation About Creativeland Asia: Creativeland was founded by Sajan RaJ Kurup, in 2007 with 2 offices in India and 9 offices
A new way of advertising on Twitter in India has been introduced by SponsoredTweets.com. SponsoredTweets describes itself as an ‘advertising platform geared towards Twitter users ’ that helps marketers connect with Twitter users, and brings them together in the online
One would have imagined that post the end of Anna Hazare fast there would have been a dull moment on Twitter. However Volkswagen has quite nicely taken over the share of conversations with its latest anything4jetta campaign. The use of
Everybody wants to be a winner. Who wouldn’t want to reach the finish line first? But sometimes winning is not just about finishing first. Recently we shared some tips on how to create a winning entry for IndiaSocial CaseChallenge 2
Social Media platforms such as Facebook, Twitter, Blogs and YouTube have been extremely helpful for online promotion of brands, but television channels were never excited about their usage until a year back. Today, the impact of social media on the
An annual survey of journalists was carried out worldwide by the Oriella PR networks. The survey is based on responses of around 500 journalists from different spheres of 15 countries. The era of downturn in social media in the past 2
With the print media diminishing slowly, companies are using social media to engage its users to stay more informed and help magazines survive. This slowdown is due to the success of online digital media which a user can access for
NOTE: The audio/visual synchronisation is slightly off initially in the video, but gets corrected later on.
Gautam Ghosh, Product Evangelist and India Marketing Lead at BraveNewTalent giving his presentation at the Learning Session: Social Recruiting, at the IndiaSocial Summit 2012.
Carlton D’Silva, Chief Creative Officer, Hungama Digital
Gitanjali Sriram, Founder & Managing Partner, Naked Communications India
Tripti Lochan, CEO, VMLQais, Singapore
Subhamoy Das, Associate Vice President — Communications, Deloitte giving his presentation at the Learning Session: Power of Stories in Brand Building, at the IndiaSocial Summit 2012.
Vanita Kohli-Khandekar, Media specialist, columnist and author giving her presentation at the Leader Speak: Future of Media, at the IndiaSocial Summit 2012.