Tag Archives: Youtube

Survey: What do marketers think about social media?

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SEOmoz and HubSpot‘s annual industry survey on the state of SEO and internet marketing, based on responses from 6,491 marketers, has some interesting insights on marketers and how they use social media for business. Here are some key points: 44.4% of [ ... ]

Study: Pinterest referral traffic surpasses Google, Bing, Twitter & StumbleUpon

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A new report from online sharing service Shareaholic presents data showing that Pinterest is now ahead of Twitter, StumbleUpon, Bing, and Google in web referral traffic. The study is based on Shareaholic’s network of over 200,000 publishers, which reaches more than 270 [ ... ]

Unmetric adds YouTube tool to measure virality and benchmark video campaigns

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Social Media Benchmarking Company Unmetric added a new tool to their roster, by which brands can now measure the effectiveness of their YouTube campaigns. The company already provides statistics for Twitter and Facebook, and has devised a new metric for [ ... ]

Study: Where do social media crises originate?

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The field of advertising and marketing has seen tremendous change in the last few years. Marketers and brands are constantly adapting to the fluidity of social media, and in this process, it is not uncommon for missteps to happen. We [ ... ]

PageLever adds post tagging to Facebook insights

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PageLever, an analytics tool that works on Facebook‘s insights data, presents a great new feature – post tagging. With post tagging, page owners can categorise posts according to campaigns, subject or content type (links, photos or text). Geo-tags and URL [ ... ]

Case Study: RCB Web TV – Exploring the new front

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India Social Case Challenge- edition 2 Category: Best use of a Platform/ Channel Title: RCB Web TV – Exploring the new front Share a little about your organisation/ brand Royal Challengers Bangalore is a cricket team based in Bangalore that plays in the [ ... ]

Case Study: Indian Panga League for Virgin Mobile India

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India Social Case Challenge- edition 2 Category: Best use of a channel/platform Title: Indian Panga League for Virgin Mobile India Share a little about your organisation/ brand ‘Virgin Mobile‘ branded services are being offered to the Indian consumers by Tata Teleservices through [ ... ]